The Story

Behind The Brand

The Story

Behind The Brand

The Story

Behind the brand

About The brand

In 2005, Wittering Surf Shop opened its flagship store in East Wittering, West Sussex.

The early days saw owner Nick Cheshire running the store selling boards and providing surfboard repairs in the back of his fathers pet shop, and to this day probably still holds the accolade as the only duel use petshop/surfshop in the country.

As the pet shop closed its doors, Wittering Surf Shop moulded itself into a boutique retail outlet for many premium brands within the industry.

2010, came the exciting addition of Drift in Surf café. Drift-In provided a welcoming café atmosphere with a different outlook, that intertwined with the store, and provided a seamless link in creating the over all feel of the space today. 

With time the shop evolved its own identity and has since transitioned to produce its own range of products, determined to suit a lifestyle occupied with all aspects of 'living by the sea', our designs are heavily inspired by costal life, and our combined love for vintage surfboards and automobiles.

The Wittering Surf Brand was born with 2 core values at the helm. Quality and creativity and to this day we strive to create the best quality clothing and provisions, and search for quality in everything we do, and produce.

The Wittering Surf family now spans, into other local businesses, ran and managed by the same family and colleagues, along with talented collaborators and artisans. Below you can explore some of the other outlets in the Wittering Surf family.

Drift-In Surf Café

Our flagship Café attached and intertwined with our main retail store in the heart of East Wittering.

A hub of activity, creativity, and caffeine fuelled ideas, Drift-In offers a relaxed and endearing atmosphere in which to take a break from the hustle and bustle of the every day.

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Drift-In York

An independent café on the high street in York City Centre, based within an existing Fatface store. Drift-In York extends our vision from our flagship store and café, and creates the seamless entanglement between retail and refreshment.

Drift-In offers a relaxed and endearing atmosphere in which to take a break from the hustle and bustle of the every day.

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Drifters - Kitchen, Bar

Our sister restaurant and bar based in East Wittering, West Sussex,  a stones throw from the beach.

We are passionate about serving food & drink with style & a modern twist in a contemporary, rustic & industrial, yet relaxed setting. A perfect place to relax with friends & family.

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Knead Bakery

Knead bakery, is the newest addition to the family.

The team at Knead are passionate about great food and produce. Run and developed by a team of dedicated Bakers and foodies. they strive to create and serve quality products that are made with the love and the attention they deserve.

Based in the heart of East Wittering Village.

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Fairmile Surfboard Factory

Fairmile produces all of the surfboards available in our store and in the pop up shop adjacent to our flagship store.

Fairmile Surfboards create bespoke surfboards for the surfer who knows what they want. Using only the finest board building materials, Fairmile personifies the thought, care and skill that goes in to building high quality surf craft.

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Wittering Pet Store

Reacquired after years back in to the family, Wittering Pet Store is fully stocked pet shop in the heart of East Wittering specialising in natural pet treats, and quality pet products.

We stock a great range of pet products for: dogs, cats, rabbits, hamsters, wild and domestic birds. So stop by and view our brand new refurbished shop and see what we have in for your beloved companions.

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Our Flagship store and Café

Wittering Surf & Drift-In Cafe

Mon - Fri, 9am - 5pm
Saturday, 9am - 5pm
Sunday, 10am - 4pm

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